SEGMENT·SCOPE

Peugeot 308 — Competitive Compare

Data updated:

BMW 2 Series Active Tourer
BMW
2 Series Active Tourer
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Volkswagen Golf
Volkswagen
Golf
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B-segment cars roughly 4,000–4,400mm long. The Yaris, Note and Fit compete head to head. Hybrids are now the norm, and the Yaris exceeds 36 km/L in fuel economy.

Price (¥10K)
Peugeot 308
Peugeot
308
BMW 2 Series Active Tourer
BMW
2 Series Active Tourer
Volkswagen Golf
Volkswagen
Golf
F
Fiat
500e
A
Abarth
695
Audi A3
Audi
A3
300
350
400
450
500
550
600
650
700
750
800
850
ICE
HV
e-POWER
PHEV
EV
FCEV
Band = option price range
Specifications
Peugeot
308
BMW
2 Series Active Tourer
Volkswagen
Golf
Fiat
500e
Abarth
695
Audi
A3
Dimensions & Weight
Overall Length (mm)
4420
4387
4295
3630
3660
4360
Overall Width (mm)
1850
1826
1790
1685
1625
1815
Overall Height (mm)
1475
1576
1460–1475
1530
1490–1505
1450
Wheelbase (mm)
2680
2669
2620
2320
2300
2635
↓Min. Turning Radius (m)
5.3
5.4
5.1
5.1
—
5.1
↓Curb Weight (kg)
1430
1550–1600
1320–1520
1320–1360
1120–1160
1360–1470
↓Gross Weight (kg)
—
1825–1875
—
1540–1580
1340–1380
—
Cargo Volume (L)
—
470
—
—
182–185
—
Performance & Efficiency
Fuel Economy (WLTC) (km/L)
20.8
16.7–18.6
18.7–18.8
—
13.2–14.2
13.7–17.9
Fuel Economy (JC08) (km/L)
—
19.3–23.6
20.4–20.9
—
—
14.9–20.2
EV Range (km)
—
—
—
—
—
—
↓0–100 km/h (s)
—
7.2–9
—
—
—
—
Top Speed (km/h)
—
210–230
—
—
—
—
Powertrain
Displacement (cc)
1199
1498–1995
1497–1984
—
1368
1497–1984
Max Power (kW)
100
110–115
85–245
—
121–132
85–150
Max Torque (N·m)
230
240–360
220–420
220
230–250
220–320
Front Motor (kW)
—
—
—
87
—
—
Rear Motor (kW)
—
—
—
—
—
—
Battery (kWh)
—
—
—
42
—
—
Fuel Tank (L)
51
54
47–56
—
35
47–56
Fuel Type
Premium gasoline
Premium gasoline / Diesel
Premium gasoline
—
Premium gasoline
Premium gasoline
Drivetrain & Suspension
Drive System
FF
FF
FF / 4WD
FF
FF
FF / 4WD
Transmission
6AT
7AT
7AT
-
5MT / 5AMT
7AT
Front Suspension
MacPherson strut
MacPherson strut
MacPherson strut
—
—
MacPherson strut
Rear Suspension
Torsion beam
Multi-link
Trailing arm / 4-link
—
—
Trailing arm / Wishbone
Front Brake
Ventilated disc
Ventilated disc
Ventilated disc
—
—
Disc
Rear Brake
Disc
Ventilated disc
Disc / Ventilated disc
—
—
Disc
Tire Size
225/40R18
205/65R16 / 205/60R17
205/55R16 / 225/45R17 / 225/40R18 / 235/35R19
195/55R16 / 205/45R17
205/40R17
225/45R17 / 225/40R18
Wheel Size
18-inch
16-inch / 17-inch
16-inch / 17-inch / 18-inch / 19-inch
16-inch / 17-inch
17-inch
17-inch / 18-inch
Seating (seats)
5
5
5
4
4
5
Ground Clearance (mm)
—
170–180
—
—
—
—
● Best value per row (numeric only) | ↓ Lower is better | Underlined = varies by grade (shown as min–max or all values)
How many owners chose each feature as a clincher, how many who passed said it was missing, and how many shoppers said it matters (shown from 5 people).
Equipment
Peugeot
308
BMW
2 Series Active Tourer
Volkswagen
Golf
Fiat
500e
Abarth
695
Audi
A3
Exterior
LED Headlights
● STD
● STD
● STD
● STD
● STD
● STD
LED Fog Lights
—
—
—
—
—
—
Roof Rails
—
● STD
—
—
—
—
Power Liftgate
● STD
● STD
—
—
—
—
Hands-Free Power Liftgate
—
—
—
—
—
—
Interior
Panoramic Roof
—
○ MOP
—
● STD
—
○ MOP
Head-Up Display
—
—
—
● STD
—
—
Digital Rearview Mirror
—
—
—
—
—
—
Ambient Lighting
—
—
—
● STD
—
—
Premium Interior Package
—
—
—
—
—
—
Seating
Leather Seats
—
—
—
—
—
○ MOP
Power Driver Seat
● STD
● STD
—
—
○ MOP
○ MOP
Heated Front Seats
● STD
● STD
● STD
● STD
● STD
○ MOP
Ventilated Front Seats
—
—
—
—
—
—
Memory Seat
—
● STD
—
—
○ MOP
—
Zero-Gravity Seat
—
—
—
—
—
—
Safety
Adaptive Cruise Control
● STD
● STD
● STD
● STD
● STD
○ MOP
Lane Keeping Assist
● STD
● STD
● STD
● STD
● STD
○ MOP
Blind Spot Monitoring
● STD
● STD
● STD
● STD
● STD
● STD
360° Surround View Camera
● STD
○ MOP
● STD
—
● STD
○ MOP
Traffic Sign Recognition
● STD
● STD
● STD
● STD
● STD
● STD
Driver Attention Alert
—
—
—
—
—
—
Remote Parking
—
—
—
—
—
—
Rear Cross Traffic Alert
● STD
● STD
● STD
—
● STD
● STD
Comfort
Wireless Charging
—
—
● STD
● STD
● STD
● STD
Electronic Parking Brake
● STD
● STD
● STD
● STD
● STD
● STD
Auto Brake Hold
● STD
● STD
● STD
● STD
● STD
● STD
Heated Steering Wheel
● STD
○ MOP
● STD
—
● STD
—
Rear A/C Vents
—
—
—
—
—
—
Audio / Nav / Connectivity
Premium Audio System
—
○ MOP
● STD
—
○ MOP
○ MOP
Display Audio (9"+)
● STD
● STD
● STD
● STD
● STD
● STD
Connected Services
○ MOP
○ MOP
○ MOP
—
○ MOP
○ MOP
Apple CarPlay / Android Auto
● STD
● STD
● STD
● STD
● STD
● STD
ETC 2.0
—
● STD
● STD
● STD
● STD
—
Storage & Utility
USB-C Fast Charging
● STD
● STD
● STD
● STD
● STD
● STD
Cargo Area LED
● STD
—
—
—
—
—
Tonneau Cover
—
—
—
—
—
—
Vehicle-to-Home Power
—
—
—
—
—
—
Tires & Wheels
Alloy Wheels
● STD
● STD
● STD
● STD
● STD
● STD
18"+ Wheels
● STD
—
● STD
—
—
—
Full-Size Spare Tire
—
—
—
—
—
—
● STDStandard
○ MOPFactory Option (MOP)
▲ DOPDealer Option (DOP)
◆ PKGPackage Option
—Not Available
★★★Function Level (ADAS: ★=Basic ★★=Mid ★★★=Advanced)
Equipment-Adjusted Price
⚠ Equipment data is estimated from official manufacturer publications. Functional levels may differ between brands even for identically-named features.
Peugeot
308
BMW
2 Series Active Tourer
Volkswagen
Golf
Fiat
500e
Abarth
695
Audi
A3
Base Price
¥5,240,000
¥5,430,000
¥4,999,000
¥5,770,000
¥5,000,000
¥5,410,000
Standard Equipment Value
—
—
—
—
—
—
Adjusted Price
¥5,240,000
¥5,430,000
¥4,999,000
¥5,770,000
¥5,000,000
¥5,410,000
Effective Price Difference
* Equipment market value is estimated from the median MOP/DOP option prices across compared models.
308
Benchmark (0%)
2 Series Active Tourer
+3.6% overpriced
Golf
−4.6% better value
500e
+10.1% overpriced
695
−4.6% better value
A3
+3.2% overpriced
Segment-Exclusive Features
ExteriorRoof Rails2 Series Active Tourer onlySTD
InteriorHead-Up Display500e onlySTD
InteriorAmbient Lighting500e onlySTD
SeatingLeather SeatsA3 onlyMOP
Storage & UtilityCargo Area LED308 onlySTD

* Data aggregated from official manufacturer publications. Equipment market prices are estimated from the median of published MOP/DOP option prices. Verify with official manufacturer sources.

User voices
Peugeot
308
BMW
2 Series Active Tourer
Volkswagen
Golf
Fiat
500e
Abarth
695
Audi
A3
Responses by status

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What clinched it for owners
Why people passed
Missing features
Most compared with
How the price feels
What people said (excerpts)

Same figures as each model's Voice page (including voices sent from Benchmark). Respondent status is self-reported. Groups of fewer than 5 are hidden. Free text is excerpted with contact details masked.

Data Sources
ModelSpec SourceEquipment SourcePrice SourceRetrievedNotes
Peugeot 308Stellantis Japan announcement, May 15, 2026 (new 308 press-release spec sheet)Estimated (equipment of the 308 SW GT Hybrid)Stellantis Japan announcement, May 15, 2026 (new 308 press-release spec sheet)2026-10-25Updated model on sale from May 15, 2026 (1.2L 48V mild hybrid, FWD, 6-speed DCT). Cargo capacity, 0-100 km/h and top speed are not published and left blank. Equipment is estimated. Prices include consumption tax.
BMW 2 Series Active TourerCarsensor new-car catalog (manufacturer-published specs)Carsensor equipment list (estimated where unavailable)Carsensor new-car catalog (manufacturer-published specs)2026-10-22Representative grades selected from current production. Prices are vehicle prices including consumption tax.
Volkswagen GolfCarsensor new-car catalog (manufacturer-published specs)Carsensor equipment list (estimated where unavailable)Carsensor new-car catalog (manufacturer-published specs)2026-10-22Representative grades selected from current production. Prices are vehicle prices including consumption tax.
Fiat 500eKakaku.com car catalog (data by JATO Dynamics)Estimated (equipment set of similarly priced models in the segment)Kakaku.com car catalog (new-car prices, rounded to ¥10,000)2026-10-22Representative grades selected across the price range of grades currently on sale. Prices include tax, rounded to ¥10,000. Some specs (suspension, brakes, etc.) and equipment are unavailable or estimated.
Abarth 695Kakaku.com car catalog (data by JATO Dynamics)Estimated (equipment set of similarly priced models in the segment)Kakaku.com car catalog (new-car prices, rounded to ¥10,000)2026-10-22Representative grades selected across the price range of grades currently on sale. Prices include tax, rounded to ¥10,000. Some specs (suspension, brakes, etc.) and equipment are unavailable or estimated.
Audi A3Carsensor new-car catalog (manufacturer-published specs)Carsensor equipment list (estimated where unavailable)Carsensor new-car catalog (manufacturer-published specs)2026-10-22Representative grades selected from current production. Prices are vehicle prices including consumption tax.

* Data on this site is based on information obtained from official manufacturer websites and may include some estimates. Please check each manufacturer's official site for the latest accurate information. Equipment "estimates" are reference values based on typical equipment trends for models in the same segment.